H&M launches luxury brand? Rumors of further development of the H&M.
 

Constance Jablonski in lookbook line H & M Exclusive Conscious

The network started to appear talking about the fact that the Swedish company Hennes & Mauritz, or H & M, in the near future intends to launch a luxury brand. According to reports, the future of the brand clothes (unless of course he will do) will cost considerably more expensive things already existing line of premium - Collection Of Style. Change, respectively, and the quality of the collection - it will be released on a completely new level. However, officials from H & M have not given comments to support or refute this information.

However, this year's mark of H & M has had time to work out in the expansion of its production to the world of high fashion in the things of the spring H & M Exclusive Conscious appeared on the red carpet Amanda Seyfried and Michelle Williams. Also in the asset grade quite collaborations with famous designers and fashion houses, including - Karl Lagerfeld, Stella McCartney, Roberto Cavalli, Matthew Williamson, Comme des Garçons, Lanvin, Versace, Marni. If H & M decides to launch a luxury brand, this experience can not but affect its collections and will only benefit the brand.